{"id":47002,"date":"2026-09-17T14:35:01","date_gmt":"2026-09-17T17:35:01","guid":{"rendered":"https:\/\/acrj.org.br\/?p=47002"},"modified":"2026-09-17T14:35:47","modified_gmt":"2026-09-17T17:35:47","slug":"sebrae-rio-e-acrj-realizam-3a-edicao-do-evento-conexao-prateada","status":"publish","type":"post","link":"https:\/\/acrj.org.br\/index.php\/2026\/09\/17\/sebrae-rio-e-acrj-realizam-3a-edicao-do-evento-conexao-prateada\/","title":{"rendered":"Sebrae Rio e ACRJ realizam 3\u00aa edi\u00e7\u00e3o do\u00a0 evento Conex\u00e3o Prateada"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O Sebrae Rio e a ACRJ, atrav\u00e9s do Conselho Empresarial de Economia Prateada e Longevidade, promoveram, dia 17 de setembro, a 3\u00aa edi\u00e7\u00e3o do evento \u201cConex\u00e3o Prateada\u201d, destinado ao p\u00fablico 50+. A iniciativa do evento, realizada na sede da ACRJ, faz parte do Projeto Economia Prateada do Sebrae Rio e contou com uma palestra do especialista em vendas e consultor do Sebrae, Adriano Lustoza, e uma sess\u00e3o de neg\u00f3cios entre os participantes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A gestora do Programa de Economia Prateada do Sebrae Rio, Juliana Lima, disse que, entre os objetivos do encontro, est\u00e1 a promo\u00e7\u00e3o de conex\u00f5es, networking e oportunidades de neg\u00f3cios para os participantes 50+. \u201cO mercado 50 mais \u00e9 a segunda maior economia do mundo. O aumento da expectativa e qualidade de vida impulsiona o empreendedorismo, permitindo que a maturidade transforme experi\u00eancias em neg\u00f3cios ou realize novos sonhos\u201d, destacou.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aaced6b873b5&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aaced6b873b5\" class=\"wp-block-image size-large is-resized wp-lightbox-container\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"544\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-1024x544.jpg\" alt=\"\" class=\"wp-image-47004\" style=\"width:500px;height:auto\" srcset=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-1024x544.jpg 1024w, https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-300x159.jpg 300w, https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-767x408.jpg 767w, https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-1536x817.jpg 1536w, https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/fernando-e-Juliana-2048x1089-1.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><em>Fernando Potsch e Juliana Lima<\/em> <em>na abertura do encontro<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O presidente do Conselho, Fernando Potsch, relembrou a iniciativa pioneira Sebrae Rio, que h\u00e1 tr\u00eas anos criou um programa voltado \u00e0 Economia Prateada no Sebrae. \u201cA gera\u00e7\u00e3o 50 mais alavanca a competitividade do pa\u00eds unindo experi\u00eancia, viv\u00eancia, credibilidade e gest\u00e3o de tempo\u201d, acrescentou Fernando.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ele listou os pilares que considera fundamentais para garantir a longevidade: viver muito e com qualidade; manter-se sempre atualizado; fortalecer o networking e os grupos de apoio; e se planejar financeiramente para ter capacidade de gerar renda ao longo do tempo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Na palestra sobre vendas, Adriano Lustoza destacou que as vendas devem ser a principal compet\u00eancia de qualquer profissional, independentemente da \u00e1rea de atua\u00e7\u00e3o. \u201cSejam m\u00e9dicos, engenheiros, advogados ou empreendedores. N\u00e3o basta apenas entregar um projeto; \u00e9 preciso surpreender o cliente e saber vend\u00ea-lo\u201d, afirmou, refor\u00e7ando que a habilidade em vendas \u00e9 essencial para o sucesso dos neg\u00f3cios e para evitar problemas futuros na empresa.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aaced6b87f0e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aaced6b87f0e\" class=\"wp-block-image size-full is-resized wp-lightbox-container\"><img decoding=\"async\" width=\"713\" height=\"397\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/sessao-de-negocios.jpeg\" alt=\"\" class=\"wp-image-47010\" style=\"width:500px;height:auto\" srcset=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/sessao-de-negocios.jpeg 713w, https:\/\/acrj.org.br\/wp-content\/uploads\/2026\/09\/sessao-de-negocios-300x167.jpeg 300w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><em>Sess\u00e3o de Neg\u00f3cios durante o evento<\/em><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>O Sebrae Rio e a ACRJ, atrav\u00e9s do Conselho Empresarial de Economia Prateada e Longevidade, promoveram, dia 17 de setembro, a 3\u00aa edi\u00e7\u00e3o do evento&hellip;<\/p>\n","protected":false},"author":3,"featured_media":47003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_customify_content_layout":"","_customify_sidebar":"","_customify_page_header_display":"","_customify_disable_header":"","_customify_disable_header_top":"","_customify_disable_header_main":"","_customify_disable_header_bottom":"","_customify_disable_page_title":"","_customify_disable_content_vertical_padding":"","_customify_disable_footer_top":"","_customify_disable_footer_main":"","_customify_disable_footer_bottom":"","_customify_breadcrumb_display":"","_customify_header_transparent_display":"","footnotes":""},"categories":[56,10],"tags":[],"class_list":["post-47002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destaque_conselhos","category-noticias"],"_links":{"self":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts\/47002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/comments?post=47002"}],"version-history":[{"count":3,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts\/47002\/revisions"}],"predecessor-version":[{"id":47012,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts\/47002\/revisions\/47012"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/media\/47003"}],"wp:attachment":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/media?parent=47002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/categories?post=47002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/tags?post=47002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}