{"id":33026,"date":"2024-11-12T16:17:26","date_gmt":"2024-11-12T19:17:26","guid":{"rendered":"https:\/\/acrj.org.br\/?p=33026"},"modified":"2024-11-12T16:17:46","modified_gmt":"2024-11-12T19:17:46","slug":"ceo-da-americanas-fala-sobre-a-gestao-de-crise-da-empresa-em-reuniao-do-conselho-do-varejo","status":"publish","type":"post","link":"https:\/\/acrj.org.br\/index.php\/2024\/11\/12\/ceo-da-americanas-fala-sobre-a-gestao-de-crise-da-empresa-em-reuniao-do-conselho-do-varejo\/","title":{"rendered":"CEO da Americanas fala sobre a gest\u00e3o de crise da empresa em reuni\u00e3o do Conselho do Varejo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O CEO da Americanas, Leonardo Coelho, participou da \u00faltima reuni\u00e3o do Conselho Empresarial do Varejo da ACRJ, realizada dia 8 de novembro. Ele falou sobre a gest\u00e3o de crise que a empresa precisou administrar recentemente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Leonardo Coelho contou a ic\u00f4nica hist\u00f3ria da marca, fundada em 1929, e as principais a\u00e7\u00f5es de recupera\u00e7\u00e3o, desde o in\u00edcio da crise, em janeiro de 2023, at\u00e9 os dias atuais.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este ano, a empresa fortaleceu o digital da companhia, a partir da marca Americanas, para focar em uma opera\u00e7\u00e3o mais \u00e1gil, rent\u00e1vel e eficiente para oferecer uma experi\u00eancia de compra ainda mais completa para o cliente.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a3bdb3805e4e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a3bdb3805e4e\" class=\"wp-block-image size-large is-resized wp-lightbox-container\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1379\" height=\"1034\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2024\/11\/WhatsApp-Image-2024-11-08-at-12.46.20-edited.jpeg\" alt=\"\" class=\"wp-image-33029\" style=\"width:360px\" srcset=\"https:\/\/acrj.org.br\/wp-content\/uploads\/2024\/11\/WhatsApp-Image-2024-11-08-at-12.46.20-edited.jpeg 1379w, https:\/\/acrj.org.br\/wp-content\/uploads\/2024\/11\/WhatsApp-Image-2024-11-08-at-12.46.20-edited-300x225.jpeg 300w, https:\/\/acrj.org.br\/wp-content\/uploads\/2024\/11\/WhatsApp-Image-2024-11-08-at-12.46.20-edited-1024x768.jpeg 1024w, https:\/\/acrj.org.br\/wp-content\/uploads\/2024\/11\/WhatsApp-Image-2024-11-08-at-12.46.20-edited-768x576.jpeg 768w\" sizes=\"(max-width: 1379px) 100vw, 1379px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>O CEO da Americanas, Leonardo Coelho, participou da \u00faltima reuni\u00e3o do Conselho Empresarial do Varejo da ACRJ, realizada dia 8 de novembro. Ele falou sobre&hellip;<\/p>\n","protected":false},"author":3,"featured_media":33027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_customify_content_layout":"","_customify_sidebar":"","_customify_page_header_display":"default","_customify_disable_header":"","_customify_disable_header_top":"","_customify_disable_header_main":"","_customify_disable_header_bottom":"","_customify_disable_page_title":"","_customify_disable_content_vertical_padding":"","_customify_disable_footer_top":"","_customify_disable_footer_main":"","_customify_disable_footer_bottom":"","_customify_breadcrumb_display":"default","_customify_header_transparent_display":"","footnotes":""},"categories":[56],"tags":[],"class_list":["post-33026","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destaque_conselhos"],"_links":{"self":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts\/33026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/comments?post=33026"}],"version-history":[{"count":0,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/posts\/33026\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/media\/33027"}],"wp:attachment":[{"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/media?parent=33026"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/categories?post=33026"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/acrj.org.br\/index.php\/wp-json\/wp\/v2\/tags?post=33026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}